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Chattanooga-made App Merges Technology to Handwritten Letters
By Chloé Morrison, Nooga.com
Chattanooga company Pale Dot Voyage recently teamed up with Colorado entrepreneur Tomer Alpert to blend technology with old-school letter writing.
The result is a new iPad application—called Feltâthat allows the user to send a personalized, handwritten note without the hassle of envelopes, stamps and the post office.
"There's so much via Twitter and Facebook," David Littlejohn, creative director and founder of Pale Dot Voyage, said Tuesday. "You miss the day when you get a simple note [in the mail]."
Users can write a personal message in their own handwriting and address the card using the tablet's touchscreen. Felt then prints, seals, stamps and sends the card.
The app has several tools, such as different pens, inks and an eraser. And users can choose different card designs and then use their finger or a stylus to write a message.
Littlejohn said using a stylus will likely allow the writing to look more like the user's handwriting, and eventually, his team wants to make it more convenient to purchase one, possibly by selling them through the product's Web page, he said.
For a flat rate of $3.99, Felt prints the card on Mohawk cardstock and combines it with a kraft paper envelope. Then, the note is stamped and mailed within 24 hours via the United States Postal Service.
The team sort of guessed at what would be a reasonable fee for the product, and the $3.99 charge is enough for the creators to make a profit, Littlejohn also said.
Pale Dot Voyage launched in 2012, and employees have been working on building up the company's portfolio. The company's website explains that the company isn't a traditional business. It's a hybrid, a "digital bakery."
Through the company, Littlejohn works with clients on digital marketing and creating applications, among other things.
Alpert brought the idea to Pale Dot Voyage, and Littlejohn developed the product and worked with partners to create everything from the name and branding to the video.
"We wanted to make it really intuitive and enjoyable," he said. "We wanted to make an experience that was as seamless and enjoyable as writing a card to a friend."
Currently, the app is only available on the iPad, but the team is working toward making it work with Android tablets. They have considered the iPhone option, but that device is almost too small for it to be easy to write on, Littlejohn said.
The app can be downloaded for free.
And even though the cards are created with an iPad, the personal touch is still thereâthat's the goal, Alpert said.
âWhen someone receives one in the mail, it looks just like you wrote it with a pen and paper,â Alpert said in a prepared statement. âAnd they can tell you really took the time to do something thoughtful.â
Photo: A new iPad app developed in Chattanooga allows users to send a personalized, handwritten note without the inconvenience of going to the post office. (Photo: Contributed)
More Business News
Last Update on March 07, 2014 18:27 GMT
WASHINGTON (AP) -- U.S. hiring improved in February from the previous two months despite a blast of wintry weather, likely renewing hopes that growth will accelerate this year.
The Labor Department says employers added 175,000 jobs last month, up from just 129,000 in January, which was revised up from 113,000.
The unemployment rate rose to 6.7 percent from a five-year low 6.6 percent. More Americans started looking for work but didn't find jobs. That's still an encouraging sign because more job hunters suggest that people were more optimistic about their prospects.
The figures were a welcome surprise after recent economic reports showed that harsh weather closed factories, lowered auto sales, and caused existing-home sales to plummet.
WASHINGTON (AP) -- The U.S. trade deficit widened slightly in January as a rise in imports of oil and other foreign goods offset a solid increase in exports.
The Commerce Department says the trade deficit increased to $39.1 billion, up 0.3 percent from December's revised $39 billion deficit.
Exports climbed 0.6 percent to $192.8 billion, led by increased sales of U.S.-made machinery, aircraft and medical equipment. Imports also rose 0.6 percent to $231.6 billion, reflecting a 9 percent jump in imports of petroleum. Imports of food and machinery also rose.
The trade deficit is the difference between imports and exports. A higher trade deficit acts as a drag on economic growth because it means U.S. companies are making less overseas then their foreign competitors are earning in U.S. sales.
PORTLAND, Maine (AP) -- L.L. Bean says it had a record year for profits and saw revenue growth of 3 percent.
CEO Chris McCormick told workers on Friday that after four consecutive years of growth, the Maine-based retailer is ready to accelerate expansion plans. He says the privately held company plans its largest single-year capital investment and will spend an additional $100 million on website changes, retail expansion and business systems.
The company's performance beat the industry average.
L.L. Bean's board was happy enough with the revenue gain to authorize an 8 percent bonus for full-time workers. That's the biggest bonus since 2005.
In a memo to Bean's 5,100 full- and part-time workers, McCormick said the company has been conservative for the past few years and is now ready to "grab market share."
NEW YORK (AP) -- Shares of Coupons.com are close to doubling in their first day of trading on the New York Stock Exchange.
The stock gained $14.40, or 90 percent, to $30.40 in morning trading.
Coupons.com Inc. delivers digital coupons and coupon codes to consumers. It priced its initial public offering of 10.5 million shares at $16 per share. The company had initially expected to offer 10 million shares and expected them to be priced between $12 and $14 per share.
The Mountain View, Calif., company raised $168 million from the IPO.
Coupons.com had 2013 revenue of $167.9 million, up from $112.1 million in the prior year.
The stock is trading under the "COUP" ticker symbol.
CHILD SEAT RECALL
DETROIT (AP) -- The federal government is ordering child seat maker Graco to explain why it didn't include 1.8 million infant seats in a recall for faulty buckles.
The National Highway Traffic Safety Administration says Graco has until March 20 to explain why last month's recall of 3.8 million child seats didn't include infant seats, which have the same buckles that can get stuck on the child seats.
Graco has said the child seat buckles get stuck because children drop food or drinks on them. It is sending replacement buckles to owners for free. It will also send replacement buckles for infant seats if owners request them.
NHTSA says Graco will face fines of $7,000 per day if its response is late or incomplete.
Graco said Friday it will comply with the request for an explanation.
TRENTON, N.J. (AP) -- A federal audit finds New Jersey did nothing wrong when it used a no-bid contract to hire a firm to clean up debris left behind by Superstorm Sandy in 2012.
But the U.S. Homeland Security Department says that towns that continued to use the firm for more than 60 days without putting the work out to bid might not be fully reimbursed by the federal government.
The contract and the firm, Deerfield Beach, Fla.-based AshBritt, drew the ire of lawmakers months after Sandy struck. That marked the first major political debate over how Gov. Chris Christie's administration responded to Sandy.
The audit was made public Thursday by Christie's office.
Christie's office criticized Democrats and the media for treating the contract as a scandal.
MIAMI (AP) -- A former law partner of convicted Ponzi schemer Scott Rothstein has been charged with conspiring to violate federal campaign contribution laws.
Court records show charges were filed Friday against Russell Adler, who was a principal in the now-defunct Fort Lauderdale law firm Rothstein Rosenfeldt Adler. The firm was liquidated after Rothstein's $1.2 billion Ponzi scheme was exposed in fall 2009.
Adler is charged with helping orchestrate thousands of dollars in bundled contributions from the firm's employees and attorneys to John McCain's 2008 campaign for president and Charlie Crist's run for the U.S. Senate. The contributions were illegally reimbursed by the law firm.
There is no indication that McCain or Crist knew of the illegal scheme. Adler has consistently denied wrongdoing.
Rothstein is serving a 50-year prison sentence.
Company confirms feds investigate visa use
An international tech consulting firm confirms the federal government is investigating its use of U.S. work visas.
A Mu Sigma spokeswoman told The Associated Press authorities asked the company to provide information related to its visas, and the company is cooperating fully.
Privately held Mu Sigma is headquartered in Illinois. CEO Dhiraj Rajaram also runs the company from offices in India.
Federal records show the company has brought in nearly 150 H-1B temporary workers since 2009. The Justice Department did not immediately respond to requests for comments.
The company declined to clarify whether the investigation is targeting H-1B or business visas.
Last year, tech giant Infosys settled a federal case for $34 million over allegations it used business visas to bring in temporary workers hired out for consulting work.
NEW YORK (AP) -- Coca-Cola CEO Muhtar Kent's pay fell 16 percent last year because his performance-based bonus took a hit.
Muhtar Kent's pay package was worth $18.2 million for 2013, according to a regulatory filing made with the Securities and Exchange Commission on Friday. That's down from the $21.6 million he earned the previous year.
The decline was primarily the result of a lower performance-based bonus, which fell to $2.2 million, from $6 million the previous year. That was the result of lower sales volume growth of just 2 percent for the year, compared with 4 percent the previous year.
A new cap was also put into place for the bonus, based on feedback from shareholders.
The AP's calculation counts salary, bonuses, perks, stock and options awarded to the executive during the year.
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